e-CRM (Electronic Customer Relationship Management) allows companies to have more tools to analyze their customers purchases as well as many service ratios such as:

1. Number of quotes received.
2. Response Time to quote per seller.
3. Number of purchase orders received.
4. Response time of display, confirmation of order terms.
5. Order processing time and customer service performance.
6. Benchmarking with other supplying companies.
7. Among others.

The company will be able to easily identify if it is considered good or the service level in which it is found according to its customer.